Selling is a big decision. You deserve more than the same old marketing plan everyone else is using — I combine modern technology with tried-and-true grassroots methods to get more people in the door and the most eyes on your listing.
Your property isn't just another listing to me. I build a custom plan tailored to highlight what makes your home unique and find the right buyer pool.
Instead of a standard sign, your home stands out with an eye-catching, handmade cedar sign. It's the little details that draw people in and make them remember your home.
Stunning visuals — including aerial shots and professional photos — make sure your property gets the attention it deserves.
We don't just post your listing and hope for the best. Targeted social ads are carefully crafted to reach the right buyers and drive real traffic.
I know Southwest Idaho because it's where I live and work every day. Local mailers, neighborhood postcards, and community involvement get the word out in ways online listings can't match.
From in-town lots to acreage and rural land, I know how to market and price property across all of Southwest Idaho — not just the subdivisions.
A few short guides worth reading as you get your property ready to sell.
Getting your house ready to sell makes the whole process simpler. Taking care of a few quick items before listing can make the sale quicker and easier for you, your agent, and the buyer.
An inspector can give you a good indication of the trouble areas that will stand out to potential buyers, so you can make repairs before showings begin.
Pare down clutter and pack up least-used items. Clean the windows, carpets, walls, lighting fixtures, and baseboards to make the house shine.
Find out how much it would cost to repair an older roof or replace worn carpeting, even if you don't plan to do so — the figures help buyers gauge affordability and come in handy at negotiation time.
Gather up warranties, guarantees, and user manuals for the furnace, washer/dryer, dishwasher, and anything else staying with the house.
Walk out front and pretend you're a buyer seeing the property for the first time. Is the lawn neatly manicured? Is the walkway free of cracks? A little curb appeal goes a long way.
Clear off counters, pack unnecessary decorative items, put extra furniture in storage, and clean out the garage.
Clean windows and screens, replace burnt bulbs, and consider swapping heavy curtains for sheer ones to show off natural light.
A deep clean before listing makes upkeep easier — consider hiring a cleaning service to help.
Clean carpeting and drapes to eliminate odors, and open windows to air out the house before showings.
Sticky doors, torn screens, cracked caulking, or a dripping faucet may seem trivial, but they give buyers the impression the house isn't well maintained.
Cut the grass, rake the leaves, add new mulch, trim the bushes, and clean the gutters. A pot of bright flowers near the entryway adds great curb appeal.
Add fresh pillows or a centerpiece to help buyers picture themselves living there, and put personal toiletry items out of sight in the bathroom.
If that's not possible, crate or confine them to one room and let your agent know where they'll be.
Agents can't watch everyone all the time, and it can be awkward for everyone if you're home during a showing.
With the majority of buyers shopping for homes online, high-resolution photos and video tours are a must. Here's how to make your home shine on camera.
The camera's eye is different from the human eye — it magnifies clutter and poor furniture arrangement.
Cameras also tend to magnify grime. Don't forget floor coverings and walls — a spot that's easy to overlook in person can become a focal point online.
Avoid clutter, but keep a few items of varying height on each surface. Removing a piece or two of furniture from each room can make spaces feel larger on camera.
Take your own practice photos before the photographer arrives so you can open blinds, remove fridge magnets, or take down distracting art ahead of time.
Create a focal point on the wall furthest from the doorway, and add a healthy plant or two — the camera loves greenery.
Buyers who liked what they saw online expect to encounter the same home in person, so maintain the same level of polish through closing.
10 questions to help you find the real estate pro who's right for you — good questions to ask me, too.
Experience is no guarantee of skill, but much of what makes a skilled agent is learned on the job.
This indicates how much experience an agent has and how up-to-date they are on the local market.
Many agents pursue additional training to gain specialized knowledge for particular needs — from resort properties to working with seniors.
Your agent should have performance data on hand and be able to present market statistics for comparison.
This is one indication of an agent's pricing and negotiating skills.
Your agent should have an aggressive, innovative plan and understand how to market property online.
While it's usually legal to represent both parties, your agent should be able to explain their philosophy on client obligations and agency relationships.
An agent should be able to recommend more than one provider and disclose any special relationship with them.
The best answer is a question in return — an agent who pays attention to how you prefer to communicate will make for a smoother transaction.
Ask their former clients if they would use the agent again in the future.
Tell me a bit about your property and timeline — no account or commitment required.
I'll follow up shortly to talk through your property and next steps. Curious what selling looks like elsewhere? Check out recent sales.